PyeongChang’s Olympic Pictograms

They have been designed based on the Korean alphabet known as Hangeul. This is a system of letters that is unique to Korea and it was also used in the design of the official Games emblems. From the 16 vowels and 14 consonants of Hangeul that exist, four consonants and three vowels were selected and have been reflected in the pictograms. If you want to be sure they’re well designed, here you can discover it

— POCOG Press Office

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